SAQ’s – Should Ask Questionss

Have you ever considered how much more powerful and PROFITABLE you will be when you apply storytelling for business to common business tasks such as answering FAQs?

Every industry has SAQs or “Should Asked Questions.” Whether your niche is golf, dog food, internet marketing, coaching or anything else, there are a dozen or more questions that people SHOULD ask you but don’t. Storytelling for business is the perfect complement to any SAQ. Here’s why.

I had a conversation with Perry Lawrence, Ask Mr. Video. We were talking about storytelling techniques in videos. He thought about how powerful it would be to use storytelling to create one particular type of video.

“Yes, that is important,” I told him, “And have you considered how powerful it is to add a story to your SAQ videos?”

He hesitated, and I’m sure he was thinking that video storytelling in a format that should be no more than a couple of minutes would add too much time to a video. People’s attention span is so short these days that you have to do everything in 2 minute bites. Unfortunate, but true.

After a beat of silence, I asked Perry, “How about a demonstration that will take less than 90 seconds?”

Without hesitation, he answered, “Sure.”

This story (which I have already shared here on ProfitableStorytelling.com) is how I answered his question about how to tell a SAQ story in video: Read More —

One of the questions people should ask before they write a book is,”‘Where am I leading the customer AFTER the book?” Hardly anybody thinks of this, and it is like cutting out the bottom of your wallet so all the money falls out.

One of my newer clients has a completed book. I asked him, “What comes after the book?”

He asked me, “Uh…What do you mean?”

How will you invite the reader to keep giving you wallet share – keep doing business with you?

Again, he hesitated and finally said, ‘I’d like to do some consulting.’

When you think about how the book will grow your business BEFORE you write the book and structure the book to grow your business, you will earn more money because you are an author, gain customers from inside the pages of your book, and gain Instant Credibility with everyone you meet.

Discover a simple system for how to write a book that explodes your business at www.InstantCredibilitybook.com.

That’s how it works.

Now imagine if I had only said that a SAQ is “What comes after the book?” and gave a quick answer. Because I told you a story about it, you were emotionally drawn in. You felt badly for the author and you felt how this mistake would indeed hurt your business and lose you money.

Storytelling adds a powerful punch that gets the message across better than you can do by making a statement.

So here’s the Storytelling Template(TM) for how to tell a SAQ “Should Ask Question” story:

1. Setup: First, set the stage. “One of the questions I wish people would ask me about ____ is…”

2. Story: Show the reader why the question is a SAQ by sharing a story from your business. “An example is a conversation I have all the time…”

3. Summary: Teach the viewer how to avoid the problem you talk about in the SAQ. “When you ___, you can avoid ___” or “when you ___, you will have a much better chance of ___.”

4. Sizzle: Give a call to action that shows the viewer how to work with you. “Discover how to _____ at www YourDomain.com”

No doubt you now have some storytelling ideas based on living examples of the kinds of questions you wish people would ask

Want to improve your own storytelling techniques?

The Story Power DVD is a 90-minute in-depth yet fun storytelling training. You also get the same handout live seminar participants used when they took the training, so you’ll be able to follow along and gain y our own insights.

You’ll find it at www.ProfitableStorytelling.com/dvd.

Visit the Storytelling Templates(TM) page to see various templates for how to tell a story.

Take Perry’s Video Magnetism Class to discover and implement simple strategies to add sizzle to your business with video.

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Follow your bliss!

Ronda Del Boccio, The Story Lady of www.ProfitableStorytelling.com

• The Peace Seed, Personal and Global Transformation through Storytelling
• The Instant VIP: Insider Secrets to Fame, Freedom and Fulfillment as an Expert Author
• When Assassins and Allies Conspire: Visionary Tales, Vol. 1
• That Was Easy: The Busy Business Owner’s Guide for How to Write a Book Fast
• I’ll Push You Steer: The Definitive Guide to Stumbling through Life with Blinders On.
• Read ProfitableStorytelling.com on Kindle.
• and the 90 minute DVD Training Story Power
• Creator of the 30-Day Profitable Author Challenge
• For a complete list of my books in their various formats, visit my Amazon.com Profile

Ambassador of Inspirational Thoughts, www.HowToLiveOnPurpose.comDisclosures

Listen to articles on your computer or download to iTunes using the Audio Content Reader for this site!

P. S. The day you were born, the whole UNIVERSE celebrated! Take FREE The 21-day “I AM a Gift to the World!” Challenge

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Tags: Ask Mr. Video, Attention span, audio content reader, author, how to write a book, Perry Lawrence, profitablestorytelling.com, Ronda Del Boccio, SAQ, should ask questions, Story Power DVD, storytelling, Storytelling For Business, storytelling ideas, storytelling techniques, storytelling templates, Technorati, The Story Lady, video content reader, Video Storytelling

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On a beautiful late fall afternoon, two Internet Marketers graduated from the same website creation class and proudly set up their new websites. They were very much alike, these two proud marketers.

Both had used the premiere website solution available today – WordPress.

Both were better than average Internet Marketers, both had identified a great niche to conquer and both – as budding businessmen are – were filled with ambitious expectations for the future.

One week ago today I heard from both of them.

They were still very much alike.

They were still both smart, ambitious, businessmen fully capable of real success.

But there was a difference.

One of the men was forced to scrap his WordPress site and start from scratch, losing all the work he put into it. The other had already made enough to take his family to an all inclusive resort in the Dominican Republic.

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Follow your bliss!

Ronda Del Boccio, The Story Lady of www.ProfitableStorytelling.com

• The Peace Seed, Personal and Global Transformation through Storytelling
• The Instant VIP: Insider Secrets to Fame, Freedom and Fulfillment as an Expert Author
• When Assassins and Allies Conspire: Visionary Tales, Vol. 1
• That Was Easy: The Busy Business Owner’s Guide for How to Write a Book Fast
• I’ll Push You Steer: The Definitive Guide to Stumbling through Life with Blinders On.
• Read ProfitableStorytelling.com on Kindle.
• and the 90 minute DVD Training Story Power
• Creator of the 30-Day Profitable Author Challenge
• For a complete list of my books in their various formats, visit my Amazon.com Profile

Ambassador of Inspirational Thoughts, www.HowToLiveOnPurpose.comDisclosures

Listen to articles on your computer or download to iTunes using the Audio Content Reader for this site!

P. S. The day you were born, the whole UNIVERSE celebrated! Take FREE The 21-day “I AM a Gift to the World!” Challenge

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3. WordPress Plugins Blogging Tools This page shows you WordPress Plugins and other blogging tools and training that I recommend. Coming soon.  Follow your bliss!Ronda…
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First, you may be wondering,

“What is Google Accessible Search and why do I care?”

Google Accessible Search is a project of Google Labs. Its function is to make the worldwide web a friendlier place for those who have low vision or blindness.

The interesting thing is that by making sure your site is friendly for people with “disabilities,” you also make it a friendlier place for all readers. This is a good thing, because overall, being accessible should increase the engagement (involvement) of your readers.

Remember, people have different lerning styles. Some readers would rather listen to your blog while running or driving than read text. Others love videos and prefer to both see and hear the articles on your site. Some just want the post as you wrote it.

As I often teach my students…

“Serve your prospects and customers well and you always win. The more you serve them, the better your results!”

–  Ronda Del Boccio Inspirational Quotes / Success Quotes

As time goes by, it becomes clearer and clearer that the search engines, Google in particular, are rewarding site owners who take good care of their readers. The better the reader experience, the higher search engine you are likely to get for your keywords.

ProfitableStorytelling.com dominates Google Accessible Search for video content reader and holds position 1 for audio content reader.

Turn Your Voice into Text and Speak Your Blog Posts 

One way to include audio with text posts is to use a service like CopyTalk, which you’ll find at www.ProfitableStorytelling.com/copytalk to record your blog posts.

With CopyTalk, you simply call a designated phone number You speak in up to 4–minute increments (up to 5 “chunks” at a time). Ten you can use the audio and text on  your site.

You receive an audio link, text document and PDF of what you speak into your phone. You would use the text file they send you to craft the text post and include the audio version along with the text post.

Use Odiogo to Turn Your Text Blog into Voice on Autopilot

Odiogo is a free service that turns any RSS feed into audio. that means you can effortlessly burn an audio feed. Then let your readers know that you have an audio content reader available for your blog.

Google Accessible Search works just like “ordinary” search. You just go to a different address to access it. You’ll find Google Accessible Search at  Labs.Google.com/accessible.

You can compare your site in Google Search and Google Accessible Search simply by opening 2 tabs and running the same search.

There is an Accessible Search FAQ (frequently asked questions) page, and here are a couple of the most likely questions you have. 

How do you decide which sites are “accessible” and which are not?

Broadly, Google defines accessible websites and pages as content that the blind and visually impaired can use and consume using standard online technology, and we’ve worked with a number of organizations to determine which websites and pages meet those criteria.

Our methods for identifying accessible pages and content are always evolving; Currently we take into account several factors, including a given page’s simplicity, how much visual imagery it carries and whether or not its primary purpose is immediately viable with keyboard navigation.

How Can I Make Accessible Search My Default Home Page

Here is the short answer for IE and Firefox. Assuming that you are on the Accessible Search page, the following key sequence: Alt + T, O, Alt + C, Enter should make that your default home page. This sequence is the same for both IE and Firefox.

Here is a more detailed explanation of what the above achieves.

On IE, go to Tools, Internet Options, and under the General tab in the Home Page area, click the “Use Current” button. Note that the General tab is the default tab when Internet Options first comes up.

On Firefox, go to Tools, Options, and under the Main tab in the Startup area, click the “Use Current Pages” button. Note that the Main tab is the default tab when Options first comes up.

You can watch ProfitableStorytelling.com using the video content reader feed at www.feeds.feedburner.com/ProfitableStorytellingVideoContentReader

You can listen to ProfitableStorytelling.com at www.Feeds.Feedbrner.com/ProfitableStorytellingAudioContentReader.

Please use the comment form to ask questions so I can serve you well.

Feel free to share this information with your favorite websites. You can do this either by forwarding the link or using the PDF button to create and save a PDF of this article to share.

Accessibility contributes to your blogging success, and…

When your site is accessible, EVERYBODY wins!

Follow your bliss!

Ronda Del Boccio, The Story Lady of www.ProfitableStorytelling.com

• The Peace Seed, Personal and Global Transformation through Storytelling
• The Instant VIP: Insider Secrets to Fame, Freedom and Fulfillment as an Expert Author
• When Assassins and Allies Conspire: Visionary Tales, Vol. 1
• That Was Easy: The Busy Business Owner’s Guide for How to Write a Book Fast
• I’ll Push You Steer: The Definitive Guide to Stumbling through Life with Blinders On.
• Read ProfitableStorytelling.com on Kindle.
• and the 90 minute DVD Training Story Power
• Creator of the 30-Day Profitable Author Challenge
• For a complete list of my books in their various formats, visit my Amazon.com Profile

Ambassador of Inspirational Thoughts, www.HowToLiveOnPurpose.comDisclosures

Listen to articles on your computer or download to iTunes using the Audio Content Reader for this site!

P. S. The day you were born, the whole UNIVERSE celebrated! Take FREE The 21-day “I AM a Gift to the World!” Challenge

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1. Accessibility for Persons with “Disabilities” ProfitableStorytelling.com makes every effort to be accessible to persons with all “disabilities” and to support all learning styles. If you…
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Tags: accessibility, audio content reader, blogging, blogging success, Google Accessible Search, I’ll Push You steer, Inspirational Thoughts, Ronda Del Boccio, Technorati, The Instant VIP, The Peace Seed, The Story Lady, video content reader, Writing, www.HowToLiveOnPurpose.com, www.ProfitableStorytelling.com